Legal & Privacy

Last updated: August 2, 2026

πŸ“‘ On this page

1. Site Editor

2. Terms of Service

1.1 Acceptance

By accessing or using Hookly (the "Service"), you agree to be bound by these Terms. If you disagree with any part, you may not use the Service.

1.2 Description of Service

Hookly is an AI-powered content generation tool that helps creators (influencers, marketers, businesses) generate viral hooks, scripts, captions and hashtags for short-form video platforms (TikTok, Instagram Reels, YouTube Shorts, LinkedIn).

1.3 Eligibility

You must be at least 13 years old to use the Service. If you're using it on behalf of an organization, you represent that you have authority to bind that organization to these Terms.

1.4 Acceptable Use

You agree NOT to use Hookly to:

1.5 Plans and Payment

Hookly offers Free and paid (Pro, Agency) plans. Paid plans are billed monthly via our payment processor (Stripe). You can cancel anytime β€” your access continues until the end of the current billing period. Prices are in USD and may be subject to local taxes.

1.6 Intellectual Property

The Service, its design, code, and branding are owned by Hookly. You retain 100% ownership of any content you generate. You can use generated hooks, scripts, captions, and hashtags for any commercial purpose, including videos you monetize.

1.7 No Guarantee of Results

Hookly is a content-generation tool. We do not guarantee that content generated will go viral, generate views, engagement, or revenue. Viral success depends on many factors outside our control (content quality, audience, timing, platform algorithms, etc.).

1.8 Limitation of Liability

To the maximum extent permitted by law, Hookly shall not be liable for any indirect, incidental, special, consequential, or punitive damages resulting from your use of the Service.

1.9 Changes

We may update these Terms from time to time. Continued use of the Service after changes constitutes acceptance of the new Terms.

2. Privacy Policy

2.1 What We Collect

Hookly is designed with privacy by design. Here is what we collect:

2.2 What We Do NOT Collect

2.3 How AI Providers Handle Your Data

When you use your own OpenAI or Groq API key, your prompts (niche, topic, tone) are sent directly from your browser to those providers. Their privacy policies apply:

By default, OpenAI and Groq do not use API requests to train their models. We recommend reviewing their policies for full details.

2.4 Third-Party Services

The Service integrates with:

2.5 Your Rights (GDPR / CCPA)

You have the right to access, correct, or delete any data we hold about you. Since we collect virtually nothing by default, there's usually nothing to delete. If you have a Pro account, contact us and we'll handle your request within 30 days.

2.6 Children's Privacy

Hookly is not directed at children under 13. We do not knowingly collect data from children.

4. Cookies & Local Storage

Hookly does not use cookies. We use browser localStorage to remember:

You can clear all Hookly data anytime by clearing your browser's site data for hookly.com.

5. AI-Generated Content

4.1 No Guarantee of Accuracy

AI-generated content may contain errors, outdated information, or inappropriate suggestions. You are responsible for reviewing and editing content before publishing it.

4.2 Disclosure

We believe in transparency. When AI is used to generate your content, we show a small badge indicating which engine produced it (Groq, OpenAI, or our template engine).

4.3 Platform Compliance

Some platforms (TikTok, Instagram, YouTube) have policies about AI-generated content disclosure. You are responsible for complying with each platform's terms and for disclosing AI use where required.

4.4 Copyright

You own the content you generate with Hookly. We make no claim of ownership. However, we do not guarantee that AI output is free of third-party copyright claims.

6. Refund Policy

Paid plans come with a 14-day money-back guarantee. If you're not satisfied, contact us within 14 days of your first payment for a full refund. No questions asked.

7. Contact

Questions? Concerns? Email us at hello@atlasflash.com.